Before the Conference

We will…

• • Collect all digital media kits
  • Review and host all kits on the ABA TECHSHOW Press & News Center
  • Promote kits to the media to build a buzz a few days before the conference

During the Conference

• • Live coverage will be provided on the Press & News Center including:
    • A photo stream of the EXPO Hall and TECHSHOW events
    • A feed of press releases, product announcements, or other exciting news
  • All efforts will be promoted digitally to a larger audience of media than just those in attendance

After the Conference

• • Look out for post-show podcasts, videos, and other content on this site and Law Technology Today, reviewing the major announcements and happenings during ABA TECHSHOW

Tips for Getting the Most out of ABA TECHSHOW:

• • Make sure press materials demonstrate the spirit of ABA TECHSHOW: bringing lawyers and technology together
  • Announce a new product or endeavor during the conference
  • Use social media and don’t forget to incorporate #ABATECHSHOW on Twitter
  • Always list your booth number on press materials so the media can find you Let us know of new products you’ll be launching ahead of time so we can build a buzz